Businesses and organisations of all shapes and sizes in Tameside and Ashton-under-Lyne are regularly on the lookout for a quality graphic design service. Whether they need a design for a digital portfolio, some business cards or marketing collateral, large format print design for billboards or exhibition stands or some eye-catching promotional merchandise, the need for quality design at a sensible budget is paramount.
Looking online, it can sometimes seem that graphic design agencies are ten a penny but rather than gamble on a graphic designer, Tameside and Ashton-under-Lyne businesses are advised to do their homework first.
First Steps in Selecting a Graphic Design Agency
Before selecting a graphic designer, Tameside and Ashton-under-Lyne based businesses should at least speak to one or two agencies over the telephone. Even better, a site visit can really help to understand the design agency’s philosophy and help the agency to understand their prospective clients too.
This initial ‘getting to know you’ phase is very important to VereNorth Ltd because by getting this right customers end up happy, initial design briefs are more likely to be ‘on point’ and amendments become less time consuming and costly. A quality graphic design service will rarely produce just one concept or piece of artwork for a client. Even if the specifications are quite clear from the outset, subtle variations in layout, colouration and typeface can make a huge difference to the effect on the viewer. Graphic designers should always offer a range of designs from which a favourite can then be selected and developed.
This type of commitment to customer service is what makes VereNorth Ltd often the chosen source for graphic design in Tameside and Ashton-under-Lyne.
It is a good idea for businesses to opt for a full service graphic design agency where possible. It is a shame to build up a great rapport and creative understanding with a design team or designer only to find out that they don’t quite have what it takes.
Vetting your Graphic Design Agency
Just because a graphic designer looks good on paper or on a digital screen, it doesn’t follow that they are established in the industry. VereNorth Ltd have over 25 years’ experience in the industry but there are plenty of graphic designers who start up overnight and try to compete for business. How can a Tameside and Ashton-under-Lyne business choose wisely?
An extensive list of satisfied clients, particularly well known companies or institutions, are good evidence of experience in the industry, particularly if there is an online visual portfolio you can see. For example, some of VereNorth Ltd’s clients include the NHS, Health Innovation Manchester, Flue and Ducting, Office Bridge Group and the Greater Manchester Academic Health and Science Network to name a couple.
Word of mouth can also be valuable for graphic design recommendation but bear in mind that some people might be promoting a mate’s business for them. Likewise, businesses should read social media reviews but with a healthy skepticism.
Often though it is through meeting and talking to the creative team that sorts the professionals from the rest. We are based in Ashton-under-Lyne, VereNorth Ltd and can be contacted by telephone or email, the number is 0161 343 7330 or email hello@verenorth.co.uk.
Following the advice above will help in delivering the type of quality graphic design Tameside and Ashton-under-Lyne businesses want and deserve.